Marvel’s ‘Avengers: Infinity War’ Changes Box Office Numbers Forever.
It seems like only a year or two ago that people were lauding the death of the cinematic box office. People just aren’t going to movies anymore, they said. People don’t want to pay $15 per ticket when they can just wait to catch the film at home, they said. Well, Marvel Studios and Disney continue to buck the trend. Marvel’s newest, and most ambitious film ever, has completely shuttered the doors on the concept of the dying cinema and in doing so they’ve shattered global box office records forever.
Marvel’s ‘Infinity War’ is the culmination of ten years of hard work by MCU leader Kevin Feige. The film wraps up a decade’s worth of storylines while balancing one of the most star-studded casts in cinematic history. The budget for acting talent alone is something purely out of this world. Still, ‘Infinity War’ tapped into the hype of their fanbase and Marvel Studios lived up to expectations by releasing one of the most solid blockbuster movies of all time, and ticket returns are definitely mimicking that quality. Through just its opening weekend, ‘Infinity War’ has already pulled in an eye-popping $640.9 MILLION at the global box office. To put this in perspective, this is more than DC’s own super-movie, ‘Justice League’, earned during its ENTIRE domestic run. The prior global box office record had been held by Universal’s sleek action-racing flick, ‘The Fate of the Furious’, which had pulled in $541 million during its global opening weekend.
In terms of domestic sales, Marvel also shattered the record previously held by Disney’s ‘The Force Awakens’. During their domestic opening weekend, ‘Infinity War’ brought in Marvel Studios nearly $258 million. ‘The Force Awakens’ had previously held the record with a smooth $248 million of their own. Thanks to this incredible opening, as well as their long history of success — notably with the recent release of ‘Black Panther’ — Disney now has 9 out of the top 10 highest grossing openings in the entire history of North American cinema. To say that Disney is on another level would be underselling everything. Disney is currently in an entirely different universe.